奥里萨邦发布印度首个会奖旅游（MICE）激励门户
Odisha unveils first MICE incentive portal
奥里萨邦副首席部长 Pravati Parida 在 Odisha Travel Bazaar 2026 上启动印度首个专门的 MICE 激励门户，旨在吸引企业会议、展览和商务活动落户该邦。门户为活动主办方、投资者和旅游运营商提供数字化渠道，简化财务激励申请。该举措由旅游部与印度工商联合会（FICCI）合作举办的高级别圆桌会议后推出，是奥里萨邦强化 MICE 生态、争取国内外商务活动的一部分。
Pravati Parida, Deputy Chief Minister, Odisha, inaugurated India’s first dedicated MICE Incentive Portal during Odisha Travel Bazaar 2026, aiming to attract corporate conventions, exhibitions, and business events to the state.
The portal provides a digital mechanism for promoting business event destinations and simplifying financial incentive applications for event organisers, investors, and tourism operators. The launch followed a high-level roundtable organised by the Department of Tourism in collaboration with the Federation of Indian Chambers of Commerce and Industry (FICCI).
The initiative forms part of Odisha’s efforts to strengthen its MICE ecosystem and attract national and international events. Discussions during the roundtable focused on developing a robust policy framework, encouraging industry collaboration, and strengthening destination competitiveness, positioning Odisha as an emerging contender in India’s business events market.
来源：MICE Talk · micetalk.com