BizBash 2026年9月热门事件营销案例盘点：卢卡斯叙事艺术博物馆开幕夜居首

The opening-night celebration of the Lucas Museum of Narrative Art featured a surprise performance by the Black Eyed Peas. Our deep dive into the grand event—and what the buzzy new LA venue has to offer event planners—was our most-read story this month.Photo: Kevin Mazur/Getty Images for Lucas Museum of Narrative Art

Because data can be extremely telling, we thought the rest of the industry could benefit from what our editors are seeing on the back end—that is, what event profs are really staying on top of right now. Consider this monthly list your own insider pulse on the meeting and event industry.

1. Inside the Lucas Museum’s Star-Studded Opening Night—and What Event Pros Should Know About LA’s Buzziest New Venue
The long-awaited Lucas Museum of Narrative Art made its debut with a sprawling celebration that activated its plaza, galleries, rooftop, and event space—offering a first look at the possibilities for events at LA’s newest cultural landmark.

2. Inside FX’s Terrifying Immersive Experience Celebrating 13 Seasons of American Horror Story
The Los Angeles activation used interactive challenges, jump scares, Easter eggs, and a Rube Goldberg-inspired chain reaction to take fans through more than a decade of the horror anthology.

3. Is This the Hottest Activity at Events Right Now?
It's one of the most-requested experiences by clients and companies. Here’s why attendees are drawn to catching sticks.

4. Meet Our Advisory Board for the 14th Annual BizBash Event Experience Awards
Learn more about who will be judging submissions—and what they're looking for in a winning one.

5. US Open 2026: 20+ Courtside Event Activations Serving Up Steal-Worthy Ideas
A record $108 million prize pool, 1.2 million fans, and an $800 million stadium renovation set the stage for a tournament packed with ambitious brand experiences.

6. See Inside Etsy's First-Ever Festival Activation From Daisy Chain—Complete with a Bead Fountain
The global e-commerce brand partnered with Olivia Rodrigo and her inaugural festival for a creative, hands-on experience that brought its makers and sellers face to face with fans.

7. How Madonna and Absolut Curated a Spicy Confessions II Album Release Event Series
From spring through summer, here’s how Absolut built a three-prong experiential series to support an impactful launch of Madonna’s Confessions II album.

8. New York Fashion Week Spring/Summer 2027: See the Standout Brand Moments That Happened Off the Runway
This month’s New York Fashion Week featured clever partnerships, fun parties, and plenty of inspiring designer shows.

9. Emmy Awards 2026: See Inside the Parties Celebrating TV’s Biggest Night
From HBO Max’s chic celebration to 'The Hollywood Reporter' and SAG-AFTRA's pool party, here’s how TV’s A-listers celebrated in style.

10. Why Pandora's Disney D23 Activation Was Shrouded in 'Mystery'
The jewelry brand worked with Gladiator Productions on a "Mystery Box" experience that led to three days of long lines and sold-out exclusives.

About the Author

Editorial Director

Sarah Kloepple is the editorial director for BizBash and has been with the brand since 2022. She previously held editor roles at Meetings Today and St. Louis Magazine.