第48届全印度公共关系大会2026将于12月在布巴内斯瓦尔举行，聚焦AI、伦理与传播未来

The Public Relations Society of India (PRSI) will organise the 48th All India Public Relations Conference (AIPRC) 2026 from 25 to 27 December 2026 at Hotel Swosti Premium, Bhubaneswar, Odisha. Hosted by the PRSI Bhubaneswar Chapter, the conference will explore the evolving role of public relations in an increasingly technology-driven communication landscape.

The conference theme, “Navagunjara – Public Relations in the Age of AI: Tradition, Technology and Transformation,” draws inspiration from Odisha’s iconic Navagunjara motif, which represents the coming together of diverse forms into a unified whole. In the context of public relations, the theme highlights the need to integrate artificial intelligence with human intelligence, creativity, cultural understanding and ethical responsibility to build rogramme is expected to feature keynote addresses, panel discussions, fireside conversations, masterclasses, case studies and networking opportunities. The discussions are intended to address emerging communication challenges, including the responsible use of AI, reputation management, stakeholder trust and ethical communication.

The conference will also host the PRSI National Awards 2026, recognising achievements in public relations and communication. The awards platform covers areas including communication campaigns, publications and professional initiatives, according to PRSI’s published conference and awards information.

Odisha will host the national conference for the first time in its nearly five-decade history. The event is expected to provide a platform for knowledge exchange and professional networking among communication practitioners, corporate leaders, media professionals, government representatives, policymakers and academics from across India.