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UFI 发布 2026 版《世界展览场馆地图》:亚太大型场馆数量首超欧洲

UFI Releases the 2026 Edition of the World Map of Exhibition Venues

AI摘要

UFI(国际展览业协会)与 jwc 联合发布 2026 版《世界展览场馆地图》(World Map of Exhibition Venues)。

推荐理由

UFI 发布2026版《世界展览场馆地图》,亚太在大型场馆数量上首次超过欧洲,且全球场馆容量数据更新,可为组织方选址与扩容决策提供参考。

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Associations/Press

10/13/2026

PARIS — Asia-Pacific is now home to more of the world’s largest exhibition venues than any other region. The 2026 edition of the World Map of Exhibition Venues, released by UFI, The Global Association of the Exhibition Industry and produced by jwc, counts 41 venues with 100,000 sqm or more of indoor exhibition space in Asia-Pacific, compared with 38 in Europe. A year ago, the two regions shared the lead.

Worldwide, the census identified 1,565 venues offering at least 5,000 sqm of gross indoor exhibition space, with a combined 45.2 million sqm as of 31 December 2025. This is 35 venues and around 0.9 million sqm more than in the previous edition.

Chris Skeith OBE, UFI CEO, says: “Exhibition venues are long-term investments in economic infrastructure. This year’s World Map shows venues tracking industrial growth worldwide, with global capacity at 45.2 million sqm and Asia-Pacific ahead of Europe in mega venues for the first time. Central & South America, and the Middle East & Africa are also steadily building their share. For organisers, this means real room to expand into markets positioned for growth, with capacity built for the future.”

The regional balance continues a shift seen in recent years. Asia-Pacific has widened its lead over Europe (35.8%) to 2.5 percentage points; it now holds 38.3% of global capacity (17.3 million sqm). North America follows with 16.7%. Beyond the three established regions, Central & South America (4.8%) and the Middle East & Africa (4.5%) together now account for 9.3% of global space, up from 8.4% a year earlier.

Venue scale also differs markedly between regions. Asia-Pacific venues average 39,238 sqm in size, compared with 29,802 sqm in Europe and 17,327 sqm in Central & South America, which remains the only region without a venue of 100,000 sqm or more. Globally, however, the market is still built on smaller facilities: 62% of venues offer less than 20,000 sqm, 33% between 20,000 and 99,999 sqm, and 5% (84 venues) 100,000 sqm or more. The Canton Fair Complex in Guangzhou remains the world’s largest venue, with 504,000 sqm.

At country level, China accounts for 30.7% of global capacity, ahead of the United States (13.9%) and Germany (7.0%). Together with Italy and France, these top five markets hold almost 63% of the world’s indoor exhibition space. Seven countries offer more than 1 million sqm each.

Jochen Witt, President and CEO of jwc GmbH, adds: The headline numbers are about size, but the more important story is fit. Market requirements are rapidly changing, and venue sizes and qualities need to adapt. Chasing the largest footprint is no longer suitable; successful destinations need to match capacity and quality to meet market requirements. Most of the world’s venues still offer less than 20,000 sqm, which is sufficient for many markets. For cities and governments considering new venue capacities, this data provides the benchmarks to get the sizing decision right. Venue quality is another topic but needs the same extent of focus.”

The report includes detailed profiles of all 22 countries/regions with more than 300,000 sqm of indoor exhibition space: Austria, Belgium, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, the Netherlands, Poland, Russia, Saudi Arabia, South Korea, Spain, Switzerland, Türkiye, the United Arab Emirates, the United Kingdom and the United States, alongside profiles of all five regions.

In line with UFI’s mission to provide vital data to the entire industry, the full World Map of Exhibition Venues report, including all regional and country profiles, is available, free of charge, on the UFI website at www.ufi.org/knowledge-hub. It is also available at www.jwc.eu.com.

The data was collected with the support of national and regional partners. UFI and jwc would like to thank the following organisations for their contributions to this edition: AEFI (Italy), AEV (United Kingdom), AFE (Spain), AFEP (Peru), AFIDA (Colombia), AIFEC (Colombia), AMEREF (Mexico), AMPROFEC (Mexico), AOCA (Argentina), APPCE (Panama), AUDOCA (Uruguay), AUMA (Germany), BDO (Portugal), BEIA (New Zealand), BSG (UFI/BSG Asia-Pacific report), CAEM (Canada), CLC VECTA (The Netherlands), EECA (Egypt), EVENT CONFEDERATION (Belgium / Luxembourg), EXPO EVENT (Switzerland), FAIRLINK (Scandinavia), Malta Tourism Authority (Malta), MediaAudit (Finland), PCEI (Poland), Qatar Tourism (Qatar), SCEGA (Saudi Arabia), TOBB – Union of Chambers and Commodity Exchanges (Türkiye), UBRAFE (Brazil) and UNIMEV (France).


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来源:EXHIBITOR · exhibitoronline.com